Author

Susan Vander May

Susan Vander May is the senior manager of public relations for the Mobile and Wireless Group at Broadcom. She has spent more than a dozen years in technology, focused on thought leadership and executive visibility programs, issues-based communications campaigns, corporate and product public relations activities. She holds a bachelor’s degree in Spanish and International Studies.

Connectivity from Here to the Galaxy (S4)

The launch of Samsung’s Galaxy S4 smartphone has been one of the most anticipated releases of a consumer technology device ever – right up there with Google Glass, the HTC One, Sony’s PlayStation 4 and just about every version of the iPhone. As eager as some consumers were to get their hands on the device, there were also plenty of tech enthusiasts who were just as eager to peek under-the-hood and get a look at the technologies that make …

Just in Time for CES: Broadcom and Intel Team Up to Drive Wireless Display Adoption

The volume of video being consumed over the Internet is growing at an exponential rate, representing about half of all global Internet traffic today and expected to reach 93 percent by 2015. At the same time, the number of devices consumers are using to watch video is also on the rise. Researchers estimate that approximately 4.8 devices are in an average U.S. household with a home network — nearly double from just four years ago.

The challenge for consumers is …

3G Mobile Portfolio Nabs Awards in China

As more users shift from 2G feature phones to sophisticated 3G smartphones — and marching onward to 4G devices, 2013 may herald the first year that smartphones make up more than half of all cellphones shipped globally.  By the end of this year, smartphone shipments are expected to grow 45 percent to more than 717 million units, according to research firm IDC, while sales of feature phones decline.

Part of this growth can be attributed to the immense popularity …

What’s Your Connectivity Style? Take the Survey to Find Out!

When it comes to online connectivity, are you more of a “Always On” consumer, a “Live Wire,” or a “Never-Minder?”

A new study commissioned by Broadcom to explore the ways that Americans use technology to connect with each other revealed seven distinct connectivity styles, defined by two key dimensions: Connectivity, or the level of device and social media use, and behavior, or how Web-enabled devices and online platforms are used to connect to others.

Download the Full Broadcom Connectivity Study

Meet the $100 Smartphone: A Top Growth-Driver in Emerging Markets

The adoption of smartphones continues to gain global momentum – and one of the main drivers is affordability.

Broadcom has found itself at the center of this trend, providing the technology that’s helping manufacturers and suppliers bring the cost of smartphones down to unprecedented levels. In some cases, those price points are dropping below $100, a magic number that’s seems to be fueling the growth of the market in the U.S. and abroad.

AT&T, for example, made a splash this …

T-Mobile Taps Broadcom for Affordable Smartphone

It’s no secret: The smartphone has become more than just a business tool for on-the-go executives. Today’s smartphones are mobile computers for the masses, devices that allow everyone from teens to seniors the freedom to stream movies, chat with friends, play games and more.

Certainly, robust mobile data networks and well-stocked mobile app stores have been driving forces behind the adoption of smartphones in developed nations. But none of these bells and whistles matter if the average Joe can’t afford …

Tiny Combo Chips Pack a Big Punch with 5G WiFi for Mobile Devices

The power of 5G WiFi takes connectivity to a new level, delivering amped-up access to HD video, streaming music and digital photos via smartphones, smart TVs and other consumer electronics.

Since the unveiling of Broadcom’s first 5G WiFi chip at the 2012 Consumer Electronics Show a number of companies have launched products with the 802.11ac technology, including networking products such as routers, as well as client devices like notebooks and PCs.

Today, Broadcom is taking 5G WiFi technology to the …

Vodafone Launches Smart II, an Affordable Smartphone for the Masses

There’s a growing trend today around the demand and emergence of affordable smartphones and today, Vodafone put a stake in the ground further validating it.

Vodafone’s launch of the Smart II, which offers a high level of performance, connectivity and functionality at unprecedented price points, represents a significant step toward getting smartphones in the hands of more people – many whom may have never owned a smartphone before. Much of the world – especially emerging economies – is still transitioning …

It’s Official: Broadcom’s WICED Products Earn Wi-Fi Certification

WICED is now one step closer to making the Internet of Things a reality.

The Internet of Things is a movement to connect the way that the world communicates – in the home, in the hand and across the broadband network with a general goal of establishing connectivity between appliances, devices, machines and people. As such, Broadcom’s 802.11n Wi-Fi CERTIFIED WICED (Wireless Internet Connectivity for Embedded Devices) platform is designed to enable Wi-Fi in several emerging applications, including connected appliances, …

5GWiFi Grows: Belkin Adds to Lineup of Next-Gen Wireless Products

The lineup of products powered by Broadcom’s 5G WiFi technology continues to grow, with Belkin being the latest to adopt the technology for a new portfolio of products.

Today, Belkin is announcing the June availability of its line of wireless routers supporting the new 802.11ac wireless networking standard. Broadcom was the first company to release a chip powered by the technology, a more powerful and robust successor to the current 802.11n technology. Broadcom’s 5G WiFi chips deliver Ethernet-quality speeds that …

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