Brazil is ready for a change in how it watches TV. Brazilian households that will switch from analog to digital terrestrial (DTT), or over-the-air, are expected to grow by a staggering 400 percent in the next few years.
Today at ABTA — the top broadcasting show for pay-TV and broadband in Latin America — Broadcom is helping to usher Brazil into the future of TV.
By supporting existing terrestrial broadcasts, Broadcom’s new technology delivers ISDB-T digital TV broadcasts with lower size, cost and power. What that means for Brazilian TV operators is that they’ll will get a chance to check out the benefits of Hybrid TV, which combines DTT with satellite, cable or IPTV to deliver totally new services like video-on-demand and DVR.
Learn more about Broadcom’s latest chips for the Latin American market: the BCM3471 and the BCM3472.
Broadcom’s solutions also feature unique technologies to help operators overcome issues associated with the transition to digital TV content, including slower channel changes and annoying variations in volume levels.
Broadcom’s FastRTV fast channel change technology speeds up channel flipping times to be nearly instantaneous, and support for Adaptive Volume Leveling technology mitigates any disparate volume levels between commercials and programming.
Also, digital TV in Latin America is getting interactive. Picture apps and over-the-top content flowing together with traditional broadcast shows and movies for a true Internet-based TV experience.
For a growing number of TV subscribers in Latin America, TV will become an interactive hub. Consumers can check their online bank account, purchase the latest designs spotted on a favorite telenovela character, or learn more about the upcoming World Cup.
Internet-enabled cable and set-top-boxes allow streaming content to multiple devices, such as smartphones, laptops and tablets. Now, consumers can take their content to-go and never miss a soccer game or favorite TV show. With key home networking standards integrated in set-top boxes, in-home network can support several high bandwidth video and Internet streams to any screen for the first time.
As a visionary in broadcasting around the world, Broadcom delivers customized solutions to Latin America, enabling these countries to experience a whole new TV lifestyle. We’ll have more headlines from the show. Follow us on Twitter, Facebook and Google+ for more updates.
Related:
- Pay TV Goes Global: Broadcom Takes on Brazil
- Broadcom Announces First Dual ISDB-T Chipset for Digital Terrestrial TV in Latin America
- In Television, the Future is Now
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