For the next few days, all eyes in the tech industry will be riveted on Las Vegas while it hosts the International Consumer Electronics Show. The Broadcom Blog Squad is here to be your eyes and ears on all the latest products and innovations that are already being announced.
For a sense of the sheer magnitude of this tradeshow, here are some fun facts about CES 2012:
- More than 140,000 industry professionals are expected to attend – around 30,000 of whom come from 140 countries around the world
- More than 2,700 exhibitors will take up 1.7 million net square feet of exhibit space
- The carpeted aisles of the CES show floor total almost 15 miles
- More than 120 tons of waste is recycled at CES, giving it the title of North America’s “greenest show”
For an idea of Broadcom’s leadership role within the industry, here are quick facts about the company:
- Broadcom is a Fortune 500 company that employs approximately 10,000 employees worldwide
- Net revenue in 2010 was $6.82 billion
- Top honors include Fortune’s “Most Innovative Semiconductor Company” and Gartner’s Top 10 Semiconductor Company
- With an IP portfolio of more than 15,700 U.S. and foreign patents and applications, Broadcom is ranked #1 by the Institute of Electrical and Electronics Engineers (IEEE) in terms of patent portfolio strength among fabless semiconductor companies
So just what does this tradeshow mean to everyone?
For Broadcom, CES is an occasion to show everyone the ubiquity of our products in the consumer electronics industry, and to demonstrate that our mission truly is “Connect everything®” through exciting new technologies like 5G Wi-Fi and MoCA 2.0 for the home.
For the press, CES is an event no tech publication or reporter worth his smart phone would dare to miss.
For the business executive, CES is an opportunity to meet with international vendors and clients – many of whom they otherwise would have traveled thousands of miles to see.
As for me, attending for the first time, CES is a chance to experience first-hand the frenzy of this show and to learn about the next generation of consumer electronic technology.
A few things I’m looking forward to include seeing demos of the latest innovations in wireless technologies such as 802.11, Bluetooth, and Near-Field Communications (NFC) and how consumer technology is spreading more widely around the home and into the car.
And last but not least, as with any convention, I’ll be eager to score some “swag” – the free stuff and giveaways. You can bet I’ll be as drawn to the goodies as any sweet-toothed kid is to candy on Halloween.
On with the show!
Eric Lin, Blog Squad Member
Eric Lin
Eric has a Master’s degree in Electrical Engineering from University of California, Irvine, and currently works as an RFDVT engineer in his internship with the Broadcom Bluetooth Group in Irvine. He’s a skilled photographer and shows off his work on his blog : www.ericlin.net/blog.
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